Human-Centered Marketing

Cat has helped me tremendously in getting clarity in marketing for my start-up in F&B. Marketing had always seemed simple to me until I ventured out on my own and was faced with the daunting world of social media, content creation, defining your target audience - the list goes on and on. Cat’s analytical and methodological approach and her practical explanation of how things work made a lot of sense. Working with her, I have been able to get a framework of who my customer is, how to reach them and the best way to communicate our message. I recommend Cat to anyone who needs assistance with marketing, she is a guru in her field and a wonderful person to work with. She is incredibly talented and every business, whether a startup or MNC, can tremendously benefit from working with her.

Cat's superpower is an ability to ask the questions that we didn't know needed answering. Our Go-To-Market Rocket Session was fundamental in singling out a direction that the team could rally behind. Time well spent!